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Old Spice 6-Sec Sprint

Old Spice needed a high-volume slate of six-second ads for multiple scents and formats - fast, funny, and cost-savvy - to fill lower funnel content needs and drive conversion.
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The Work

  • 29 unique six-sec concepts
  • Two-day green-screen shoot
  • 3 aspect ratios each (87 assets)

The Results

Supplied always-on creative bench within budget & talent window.

Project details

Client:
P&G
Services:
Creative Direction
Production
Videography
Post-Production