THE WAREHOUSE COLLABORATIVE
+ FIDELITY WORKPLACE
“We need to revolutionize financial education for young employees of our Fortune 500 clients.”
Communications experts with decades of experience in Advertising and Marketing
Our team consists of many talented young influencers with millions of views on their own channels on YouTube, Instagram, and TikTok
Fidelity needed to do a lot on a tight schedule and limited budget. The Warehouse is an efficient solution for creative (without sacrificing quality or service) due to our unique model.
A 10 person Creative Team, which included a comedy writer from The Tonight Show with Jimmy Fallon, was handpicked to explore ideas through a collaborative 8 week process partnering all the way with the Fidelity Workplace Marketing team. The process included concept development, scripts, and branding exploration for a new Fidelity
sub-brand.
We presented three options for directors, ultimately selecting Joel Levinson to direct a series of comedic, influencer-style videos. The two week production involved a comedic actress hosting 10 primary videos, 4 Fidelity Workplace consultants starring in 50 quick digestible tips videos and long form podcast discussions.
Our team of professional Producers, Account Managers, Strategists, and Creative Directors worked hand in hand with Fidelity Workplace Marketing from initial briefing to creative development, to production, and through post production to deliver a groundbreaking new program for Fidelity and their customers.
hosted by 4 different Fidelity Workplace Financial Consultants
“How You Money” by Eligh (Los Angeles music artist/ singer/ composer)
starring LA Comedic actress
Isabel Klein
between Fidelity experts on key financial topics for Young Employees
shot at The Warehouse and in The Warehouse podcast studio
The How You Money program has been adopted by 10 of the largest employers in the US, to provide Financial literacy assistance to their young employees.
Amazon, Starbucks, and Delta are among the brands who have created custom How You Money landing pages for their young employees.
In 6 months the How You Money video content has amassed over 4 million views. Average view time of the program is 5X historical norms and video completion rates are 2X the historical average.
The Warehouse Collaborative team is made up of Entrepreneurs, Artists, Filmmakers, Photographers, Editors, Strategists, Writers, Musicians, Makers, Painters, Sculptors, Producers, Coders, Builders, and Craftsmen. It's talented people of all types and all ages, with diverse backgrounds, who care deeply about the work that they do, and the legacy they will leave on the world. Our mission to create the best place and support network possible for all types of creative talent under one roof.